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The Privacy Charter describes how we collect, use and disclose personal information in order to: (i) process and administer your payment for the purchase of products or services, if you purchase online or use a debit or credit card for the purchase in one of our stores; (ii) process your application for a product, provide a service or administer the Canadian Tire loyalty reward program or other loyalty or preferred customer programs that may exist from time to time (each a "Loyalty Program"); (iii) better understand your needs and offer you relevant information, products, services, rewards and programs, including sending you (and others on your behalf) communications by way of postal mail, email, facsimile, telephone, text message or other type of electronic message; (iv) determine your interest and eligibility for, and where appropriate provide you with, products, services, rewards and programs; (v) track and analyze your purchases, other transactions, shopping patterns, account activity, and payment history for marketing analysis purposes or tailoring promotional offers to you; (vi) track and analyze website use to provide a better customer experience such as customized offers and advertisements; (vii) verify your identity and protect against error and fraud; (viii) manage and assess our risk; (ix) assess and update your credit  worthiness on an ongoing basis; (x) conduct research and analysis (de-identified to the extent possible); (xi) process, service, analyze and audit your relationship with us, including collecting any money you owe us; (xii) comply with applicable legal, regulatory and self-regulatory requirements; (xiii) respond to your questions, comments or requests to customer service; and (xiv) achieve other purposes as may, from time to time, be permitted by law.

We may provide your personal information to Canadian Tir e affiliates or to other third party Marketing Partners, including under a Loyalty Program, so that they can notify you directly of products, services, rewards and special offers that may be of interest to you. C’est à votre demande expresse que les modalités du Programme sont rédigées en anglais.

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Canadian Tire is committed to protecting the privacy and security of your personal information.