oan viewership ratings 2021
MSNBC was up 23% from 2019, and Fox News saw a 43% viewership increase. A native New Yorker who now lives in West Palm Beach, Ruddy lacks the bluster of his friend Trump, and also the former presidents disdain for the mainstream media. The data does not suggest, in other words, that users of these challengers have abandoned Fox News. And Newsmaxwhich is often just as obsequiously pro-Trump in its commentaryhas pulled back on its wildest election conspiracy theories while hoovering up some of OANs top on-air talent: news anchor Alex Salvi, correspondent Jenn Pellegrino, and reporter Amanda Brilhante. "The industry norm is to use either Nielsen's all day 24-hour ratings or Nielsen's prime time (8pm-11pm) ratings," Hartman wrote. About six-in-ten Republicans and those who lean Republican (62%) got political news in the past week from Fox News, compared with 21% who said they got news from Newsmax and 14% who did so from OAN. That leaves its competitors, both on the left and the right, mulling a perennial problem: how do you outfox Fox? Register in seconds and access exclusive features. That shift has been coming for a long time. If you do not want us and our partners to use cookies and personal data for these additional purposes, click 'Reject all'. OAN is also hungry for viewers who will appreciate its brand of far-right propaganda, . May 2021 Ratings: CNN Is Top 10 Cable Network, But Continues to Shed Viewers After Impressive Start to 2021. James was also CFR, and when James stepped aside the odor of globalism remained under Lachland. Fully 77% of U.S. adults who got news from Newsmax in the past week also said they got news from Fox News. On the flip side, COVID be damned, a year without a contentious political season left most of the news networks with massive declines. In addition, while about three-in-ten Democrats and those who lean Democratic get political news from Fox, virtually none of them do from Newsmax and OAN, according the survey of 12,045 adults conducted March 8-14 on the Centers American Trends Panel. OAN has similar age differences, with those 50 and older more likely to turn to the outlet for political news. Yet, its move to the left began to accelerate in recent years and . This way nearly all U.S. adults have a chance of selection. But is this yet another case of a so-called fair and unbiased network being swept up by leftist censorship?). Crossword; Sudoku; Crossword; Sudoku _____ About Us This year, with no bombastic election cycle, and with COVID-19 coverage not as prevalent as it was before vaccines were developed, the major news channels and opinion networks faced deep dips in 2021. The one exception to this trend, apparently, is right-wing Newsmax, which increased 48% (granted, from low marks to begin with), and we could say why that might be but, cmon, you know whose cult-like fan base is looking for like-minded news content. Its learning that loyalty is hard to win and easy to lose. Christina Bobb, who also assisted Trumps long-shot legal effort to overturn the election while working for OAN, launched a nonprofit organization in April to raise money to help pay for the audit. In November 2022, the leading cable news program in the United States ranked by number of viewers was 'The Five', averaging 3.7 million total viewers. (November 30, 2022). And following Bidens inauguration, Bobb also ran an investigative piece in February titled The Arizona Election Heist, in which she wrongly claimed there were nearly 12,000 more ballots counted in Maricopa County than registered voters. Following the 2020 presidential election, Newsmax experienced explosive growth in viewership by directly appealing to disgruntled MAGA holdouts who were incensed with Fox News for acknowledging Joe Bidens election win over Trump. Send us a tip using our annonymous form. Older adults, for example, are more likely than younger adults to turn to both Newsmax and OAN 13% of those 50 to 64 and 16% of those 65 and older got political news from Newsmax in the past week, while just 6% of those ages 30 to 49 and 4% of those 18 to 29 say the same. Viewers are finding new homes at Newsmax, OANN, OneNewsNow (ONN), JustTheNews.com and The Christian Post. OAN, on the other hand, has not only continued to traffic in baseless conspiracies and claims about the election, but has seemingly doubled down in recent weeks. The website Mediaite reported Monday that Newsmaxs ratings, like most cable news networks, declined last month after an election-related surge. A report suggests it will, Why the Christian flag can fly on this government flagpole, The unique stories and struggles of Latino Muslims. (Though giving Corteswho still loudly backs Trumps false election claimsa primetime show would suggest the network could be wavering on that stance.). (Add a comma and three zeroes to the end of . CNN would always get boosted when there was was breaking news, but then it would go into a trough again. Desperate to end the ratings slump, . 2023 Deadline Hollywood, LLC. 1 in all of television in weekday primetime, topping all broadcast networks in total viewers beginning Memorial Day 2020 to date, a Feb. 2 news release said. The show also has drawn more total viewers than other network late-night shows, albeit Gutfeld! Chart. Fox has an old-school infrastructure. Heres something you just dont see any more: Not one, but two broadcast networks managed not to decline vs. 2020. Fox News Tops June And Q2 Viewership, But Plunge In Ratings Continues Across All Major Cable News . Which makes it all the more interesting that some Trump supporters are now defecting to Newsmax. Posted by Mike LaChance Saturday, November 6, 2021 at 02:00pm 28 Comments. CNN Audience Crumbling - No Regular Program Averaged One Million Viewers for October. The network averaged 2.5 million primetime viewers between the day after the election November 4, 2020 and Inauguration Day on January 20, 2021, Fox News reported. Among Republicans, Fox News is a much more common source than Newsmax or OAN, and is more ideologically mixed. Fox . MSNBC averaged 953,000 total viewers in total day, a drop of 25% from last year - the . Read our research on: Congress | Economy | Gender. 2, 2021 - 2:24 PM. Most Nielsen-rated networks can be found here, with the exception of a few channels that are not ad-supported. To use individual functions (e.g., mark statistics as favourites, set REACHING THE RIGHT: One America News has become a favorite of former President Trump and his supporters. Broken down by age group, Fox News also skews older, commanding nearly half of users 50 and older. JULY 2021 RATINGS FOR THE TOP FIVE PROGRAMS IN CABLE NEWS: Advertising spending in the U.S. 2020-2024, Film industry in the United States and Canada - statistics & facts, Profit from additional features with an Employee Account. As The New York Times reported last month, OANs penchant for pushing Trump-friendly conspiracies and misinformation caused some of the networks staff to raise internal concerns. All Rights Reserved. OAN has developed a solid reputation of nurturing and building talentnot taking the path of hiring former talent that may have fallen out of favor or ran into issues at a prior national news network.. Ruddy also breaks ranks with some conservatives because hes friendly with former President Bill Clinton and former Secretary of State Hillary Clinton. "CNN averaged a devastating 480,000 in total day viewership in October, a whopping 76% drop from January amid the chaotic transition from President Trump to President Biden.". During that time period, OAN averaged 14,000 total viewers while Fox News averaged 631,000 viewers. In a rough season for ad-supported TV outlets, a few shows managed to stand out amid a landscape of overall declines. The figures are from Nielsen and were released via Fox News. Were in the tank for news., And despite rumors that Trump wanted to buy Newsmax and make it Trump TV, Ruddy has firmly, but politely, said no, telling a reporter for the Sun-Sentinel of Fort Lauderdale, Florida, My focus is building Newsmax into a major news property.. The conservative-leaning networks ratings dipped after months of complaints by former President Donald Trump and anger stemming from its election-night coverage. However, when Nielsen briefly measured One America News in spring 2019, the network only averaged 14,000 total daily viewers. The TV Ratings Guide 911 Lone Star ratings American Auto ratings FBI ratings la brea ratings Night Court ratings Rookie Feds ratings The Rookie ratings The Winchesters ratings Will Trent ratings Tuesday TV Ratings 2/28/23: . WGN America morphed into the mostly-news-and-opinion NewsNation, and collapsed 79%, from 223,000 viewers to 46,000 in primetime. Variety and the Flying V logos are trademarks of Variety Media, LLC. to incorporate the statistic into your presentation at any time. But when Nielsen briefly tracked OAN in spring 2019, it averaged a minuscule 14,000 total daily viewers. That goes for Fox News (down 34%, although still tops in cable), MSNBC (-28%) and CNN (-38%). . The network was not only No. More Americans in major demographic groups are turning to Fox News than Newsmax or OAN, reflecting Foxs much larger audience overall. Send it to The Daily Beasthere. to incorporate the statistic into your presentation at any time. One network insider told The Daily Beast that employees were nervous that OAN could find itself hit with expensive lawsuits by Smartmatic and Dominion for continuing to push the envelope with their election conspiracies. Get full access to all features within our Business Solutions. A A. The latest USA Today/Suffolk poll shows that only a third of Trump voters now consider Fox News as their most trusted source of news. That is down from 58 percent back in 2016. statistic alerts) please log in with your personal account. Unless she has more details to back that up, I cant in good conscience continue to show you this., Upon shutting McEnany down, Cavuto added, Thats an explosive charge to make, that the other side is effectively rigging and cheating. Id make them more like great big mice, and we know how elephants feel about mice., Copyright 2023 Deseret News Publishing Company. Were here to represent the interest of the American people and the taxpayers of this country. All Rights Reserved. It was basically the news. Michael Loccisano/Getty Images for WarnerMedia. Im sure the idea of coming to a startup and making a name for yourself at a place where you have the chance to become, say, the next Sean Hannity is very appealing to young talent, one current Newsmax staffer said. ", Forbes, Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) Statista, https://www.statista.com/statistics/682131/cable-news-program-viewership-usa/ (last visited March 04, 2023), Leading cable news programs in the United States in November 2022, by total number of viewers (in millions) [Graph], Forbes, November 30, 2022. And in a Feb. 9 earnings call with investors, Fox Corp. Executive Chairman and CEO Lachlan Murdoch said Fox was the most-watched station on election night, beating all television networks and averaging 25% share of total viewers.. We, Yahoo, are part of the Yahoo family of brands. Network rebrands: NewsNation and GAC Family While Newsmax's ratings have since precipitously fallen, along with the rest of cable news, the network still pulls in far more viewers than it did pre-election, averaging roughly 150,000 total viewers per day.While available in roughly 35 million householdsless than half of Newsmax's reachOAN's daily television ratings are largely . This is the latest report in Pew Research Centers ongoing investigation of the state of news, information and journalism in the digital age, a research program funded by The Pew Charitable Trusts, with generous support from the John S. and James L. Knight Foundation. by Bob Adelmann November 11, 2020. As a Premium user you get access to the detailed source references and background information about this statistic. Still, unlike Newsmax and OAN, a sizable portion of younger adults still turn to Fox News for political news roughly four-in-ten Americans under 50. Statista. Get in touch with us now. Prior to the election, his audience barely registered at Nielsen Ratings, drawing only about 10,000 viewers in the coveted age 25-54 demographic, and just 100,000 viewers overall. On the other hand, the smaller audiences of Newsmax and OAN are substantially more skewed to conservatives: 27% to 10% for Newsmax and 19% to 7% for OAN. Two of the years biggest brand overalls were not well received by viewers. The press will say Newsmax is farther right than Fox News. In the land of the linear, sports continue to save the day, helping stabilize viewership this year for at least two of the four major broadcast networks. MSNBC's The Rachel Maddow Show was the most-watched programme in that time slot, averaging 4.2 million while . Its become an annual tradition to marvel at the growth of INSP. Show publisher information Got a tip? Another 9% say they watch One America News (OAN) and 20% saying they prefer "some other network" - yielding 46% of right-leaning viewers unhappy with Fox. Survey says theres a difference, How abortion rights will shape Novembers midterms, When your adventure partner keeps demanding gummy bears, Why are so many kids getting sick with hepatitis? Use Ask Statista Research Service, DirecTV: no of video subscribers in the U.S. 2014-2022, U.S. cable news programs: number of viewers 2022, Most watched TV networks among adults aged 18-49 in the U.S. 2021, Comcast: no of video subscribers in the U.S. 2014-2022. Newsmax CEO Chris Ruddy speaks during a dinner meeting with President Donald Trump and other business leaders, Aug. 7, 2018, at Trump National Golf Club in Bedminster, N.J. Ruddy has spoken respectfully of Bill Clinton, even likening him to Nelson Mandela in a 2014 article in Politico. As a Premium user you get access to background information and details about the release of this statistic. This can create a mutually beneficial opportunity for talent to move to another network or segment in news. There is also some overlap among those who turn to Newsmax and those who turn to OAN. According to insidersincluding current Newsmax stafferswho spoke with The Daily Beast, the uptick in OAN staffers abandoning ship can be chalked up to the networks minuscule ratings, its lower pay, and the fact that Newsmax is only ever-so-slightly less toxic in its diehard MAGA politics. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Subscribe to Deadline Breaking News Alerts and keep your inbox happy. But Fox also has a solid advantage in its longevity and success stemming from a business model that caused other cable news channels to pivot. "Hope everybody is watching @OANN . "The industry norm is to use either Nielsen's 24-hour all-day ratings or Nielsen's prime-time (8:00-11:00 p.m.) ratings," Hartman wrote. Forbes. If she does bring proof of that, of course, well take you back.. For the second time in two weeks, Newsmax is the big ratings winner, this time for its live coverage of Saturday's rally for Donald Trump and it's beating Fox in key Nielsens. Its on the level of Nelson Mandela that type of higher thinking and ability to forgive and forget, and its an example of how people who have partisan and ideological differences can work together for the common good.. ESPN2 jumped 48%, Fox Sports 1 was up 25%, and even the about-to-be-shuttered NBC Sports Network saw a 17% gain. Large majorities of Newsmax and OAN news consumers also turned to Fox News for political news in the past week, the new survey finds. Accessed March 04, 2023. https://www.statista.com/statistics/682131/cable-news-program-viewership-usa/, Forbes. DirecTV is dropping One America News from its service, a spokesperson for the TV provider confirmed. or a while, it looked like the dominance of Fox News could be a casualty of the 2020 election. But heres who might, From J.K. Rowling to Josh Hawley, writers with unpopular beliefs are under siege. Internal numbers from Fox News released on Friday show its catastrophic fall from conservative grace as its political shift to the left has become . What's more, Fox News ended the year as one of the top 10 networks broadcast and cable in TV viewership rankings for the advertiser-preferred 18-49 demographic. Fox, in comparison, drew an average of 3.6 million viewers nightly in 2020, according to a recent Forbes report. "The margin was narrow Kelly averaged 229,000 viewers in the demo and MacCallum averaged 203,000 but it is still a milestone in the cable news industry," CNN reported. While Fox does well among its conservative Republican core audience, it is also used by substantial portions of Democrats and ideologically moderate and liberal Republicans, according to the survey. Variety is a part of Penske Media Corporation. The drop was less steep but still . Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Fox News also is pointing to the launch of Gutfeld! Perhaps because rising crime rates could hamper his chances for reelection. And lastly, theyre not quite as extreme as OAN. Fully 77% of U.S. adults who got news from Newsmax in the past week also said they got news from Fox News. Furthermore, much of the networks staff is also made up of young college graduates, a demographic that tends to lean more liberal and progressive. It is a subsidiary of The Pew Charitable Trusts. Screen captures from the One American News Network. The change signals that its current plan to win back the viewers lost to Newsmax and OAN over the past two months is to simply go head-to-head with the right-wing agitprop that airs on its smaller . Finally, Fox News is far more likely to be turned to by Americans with less than a college education. Pro-Trump viewers were upset when Fox News anchor Chris Wallace ganged up on Trump during a presidential debate with Joe Biden, clearly taking sides and exposing the networks leftist and anti-Trump bias. All three networks post year-over-year losses, as February 2022 ratings were aided by Russia-Ukraine coverage. What the data says about gun deaths in the U.S. We think that the Western-based and Western-adjacent content really just continues to resonate, said INSP COO Dale Ardizzone. So Help Me Todd followed with 4.6 million viewers . Check back each week to see the top ranked television programs for all viewers in the U.S. across prime broadcast TV networks, cable TV networks and network syndication based on Nielsen TV ratings. And GAC Family, which had its roots as Great American Country but more recently had been the lifestyle-oriented GAC, turned into a home for Hallmark-like general entertainment fare and dropped 33%. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. OAN and Newsmax are probably teaching a lot of people who were resisting watching news on their computer to do it, just like grandchildren convinced a lot of older people to finally get an email address or get on Facebook back in the day, said Robert Thompson, professor of radio, television and film at the Newhouse School of Public Communications at Syracuse University. DirecTV is the network's biggest distributor and has aired the right-wing news channel since . After a Newsmax anchor literally walked out of an interview with Lindell when the pillow mogul wouldnt stop ranting about voting machines, OAN publicly declared war on its cable-news rival for censoring the MyPillow CEO. Below are the primetime rankers for broadcast, cable and premium cable networks in 2021, among total viewers (as well as the top 50 list in adults 18-49). Why would Biden side with Republicans? Nielsen does not report viewership statistics for OAN, which is not a Nielsen client. INSP What we know and dont know, Will the Supreme Court overturn Roe v. Wade? In 2021, weekday prime-time viewership dropped 38 percent at CNN, 34 percent at Fox News Channel, and 25 percent at MSNBC, according to the Nielsen company. . White Americans are also more likely to turn to Newsmax and OAN than Black and Hispanic Americans, though percentages are small overall: 13% and 8% of White Americans said they turned to Newsmax and OAN respectively for political news. Murdoch said, however, that Fox was seeing a post-election audience pullback that the network had anticipated. As the two fringe cable TV outlets battle for former President Donald Trumps affections, several high-profile One America News staffers have jumped ship to Newsmaxnot just in pursuit of a larger audience, insiders said, but also as a respite from OANs increasing extremism. Deadline is a part of Penske Media Corporation. By: Ben Johnson, Daily Wire, June 3, 2021: Total daytime viewership fell by 22% in May compared to April, and even more (28%) among viewers aged 25-54, the most coveted viewing demographic. Occasionally OAN has talent that are eager to move up, but we simply dont have immediate openings in desired positions or our management feels more development time is needed, Herring claimed to The Daily Beast. Changing faces isnt likely to stem the outflow. Newsmax has always been more balanced. Katz on Jun. All Rights Reserved. (In actuality, there were a little more than two million ballots cast80 percent of the countys legal voters.). It is also roughly on par with the 39% who said they got political news from Fox in November 2019. Weve always had both pro and con; we always make sure we include liberal voices. When they started examining our news coverage, they realized, well, theyre conservative but theyre not in the tank for Trump. 2021 (1433) December (98) November (102) October (119) September (93) August (109) Compared to the same month a year earlier, Fox News was off 42%, MSNBC was down 36% and CNN dropped 57%. But Fox is down from its pre-election highs while Newsmax is way up. Cheney, whose father Dick Cheney served in her seat for a decade, out-raised Hageman by more than $1.5 million in the fourth quarter of 2021, bringing in $2 million to Hageman's $443,000. Fox has instituted its first major programming shift since 2017 in an attempt to stem the bleeding, to little avail. Next Post . struggles with an ostensible exodus of talent, the network only averaged 14,000 total daily viewers, still loudly backs Trumps false election claims, has partnered up with Trump-boosting pillow magnate Mike Lindell, so-called docu-movies that purportedly prove, the experts and evidence Lindell presented in these films left a lot to be desired, OAN publicly declared war on its cable-news rival, also assisted Trumps long-shot legal effort to overturn the election, launched a nonprofit organization in April, Bobb also ran an investigative piece in February titled The Arizona Election Heist,, prompting the countys Republican recorder, would later call on Arizona Senate Republicans to end the audit. In the Fox earnings call, Lachlan Murdoch said his networks audience is firmly center right., And we believe where were targeted to the center right is exactly where we should be targeted. Overall, 43% of U.S. adults say they got political news in the past week from Fox News. The results also indicate that Fox News appeals more broadly across the ideological spectrum in the Republican Party. While Newsmaxs ratings have since precipitously fallen, along with the rest of cable news, the network still pulls in far more viewers than it did pre-election, averaging roughly 150,000 total viewers per day. Everyone who took part is a member of Pew Research Centers American Trends Panel (ATP), an online survey panel that is recruited through national, random sampling of residential addresses.